
Produce a :60–:90 live event video for Pinterest France at the Créations Savoire-Faire in Paris on November 30.
Créations Savoir-Faire (CSF) is Pinterest’s first big partnership with a consumer- and creator-facing event, and they’re looking to capture the excitement with an evergreen video in the $10,000–$15,000 budget range that they can use on social and partner channels to spread the message that Pinterest is the home of DIY inspiration for both content creators and partners.
Créations Savoire-Faire’s "Do It Yourself Salon" runs from November 27 to December 1 at the Paris Porte de Versailles. The greenlit filmmaker will need to be on the ground at the event on November 30 to capture Pinterest’s involvement in the event. Through footage of the event and Pinterest’s activations and interviews with a Pinterest creator, Pinterest user, and brand on Pinterest, you’ll create a high-energy :90-:120 video that explains what Pinterest is, why they’re partnered with CSF, and how they’re helping creators build their brands on Pinterest.
Keep in mind that this event is taking place in France, with French-speaking subjects, and you will need to deliver your video in French with English subtitles. French-English speaking bilingual production teams are highly encouraged to pitch. Alternatively, you may need to hire a translator/fixer. We are accepting pitches from filmmakers based anywhere in the world.
Pinterest will provide the interviewees and interview questions and will provide a list of key b-roll to capture at the event. Pinterest has created an overview/sample shotlist in A/V format, linked in the Assets tab.
DELIVERABLES:
One :60-:90 event sizzle video with interviews
Stills (can be pulled from video content)
TIMELINE: Please note this project has a very tight timeline that includes some pre-production over the Thanksgiving holiday. For the full project timeline please see the Assets section.
EXPOSURE:
Email: Video will be featured in internal email and potentially to French advertisers
Social plan: launch organically on Pinterest Business channels for French people, French team to post to their LinkedIn accounts
TARGET AUDIENCE:
Creators
SMB (Small- and medium-sized business) advertisers
TONE:
Energetic, inspiring, informative.
EXECUTIONAL MANDATORIES:
Sizzle should follow our video guidelines
Video should help drive comprehension:
Explain what Pinterest is and why they're partnering with CSF
Showcase how they're helping Creators build their brand on Pinterest (and getting traffic)
Showcase brand love from Pinners in Europe
Include the CTA: Learn more about Pinterest and Pinterest Business
Music that follows Pinterest’s guidelines (guidelines here)
Subtitles: English
Videos must be shot and delivered 16x9, 25fps
OPEN BID:
This is an open bid project, so you will get to set your own budget proposal within the $10,000–$15,000 range. The Sponsor is interested in seeing tiered pricing options, so please feel free to submit various versions of your pitch at budget, target, and reach price points within that price range.
By participating in this open bid project, creators acknowledge that the Sponsor is under no obligation to greenlight a bid. Though most open bid projects on our platform do move forward with a greenlit bid, we will notify you in the event the Sponsor decides not to fund any bids via the project forum. Regardless of the result, all open bid submissions will be reviewed and evaluated by the Sponsor and the project team.
REFER + EARN: Are you friends with a Paris-based filmmaker who would be perfect for this project? Refer them to Tongal for the opportunity to earn $100. Click for details.
REFERENCE VIDEOS FOR INSPIRATION OR TONE:
Please refer to this blog post for tips on producing live event coverage.
In order to be considered for this project, you must include the below materials in your pitch submission. For examples of effective pitches, check out this gallery.
TEXT (REQUIRED): 500 characters or less synopsizing how you plan to approach and execute this video.
LINKS (REQUIRED): To your previous video work. Please specify your role (producer, director, cinematography, etc.) and DO NOT INCLUDE LINKS TO YOUR SHOWREEL. Please link to individual videos.
TREATMENT (REQUIRED): A detailed narrative description of your approach to covering the event and the team members and number of crew you intend to use. If it's helpful to you, we've provided a treatment template, which you can find here.
BUDGET (REQUIRED): This is an open bid project, so you’ll get to set your overall budget proposal. You can download the budget template here. The Sponsor would like each producer to create one 90-120 second video with a cost range of $10,000-$15,000 per video.
PITCH VIDEO (Optional): This is your opportunity to be face-to-face with the Sponsor and show them what you're capable of. Consider submitting a pitch video in which you tell the Sponsor what they can expect should they choose your pitch. Also, test videos, animatics, etc. are welcome. For some examples of effective pitch videos, check out this gallery. All pitches will remain private until after the Sponsor gives creator(s) the green light to move forward.
The most compelling pitch will be greenlit and, upon completing the Winner’s Affidavit and the IP Assignment, the responsible creator will receive funding. Please note: the payment of the pitch funds is subject to a payment schedule determined by Tongal. Please see the full payment schedule in the Assets section.
PRE-PRODUCTION REQUIREMENTS: Prior to shooting, filmmakers must receive the below approvals from the Sponsor.
SHOOTING OUTLINE: This project requires shooting outline approval before filmmakers move onto the Video Phase. The Sponsor may provide feedback on your outline and ask you to submit a new version. There may be multiple rounds of feedback.
For your convenience, we’ve provided some helpful templates to use at your discretion. They include templates for creating a treatment, production budget, storyboards, shot list, call sheet, and a music cue sheet. Additionally, there are templates that will help you clearly present cast, location, and wardrobe options to the Sponsor. They can all be accessed here.
REVISION REQUIREMENTS: Once the Video Phase has closed, the greenlit submitter will enter the Revisions Phase. Filmmakers will perform reasonable edits on their videos according to the Sponsor’s feedback.
MUSIC: Tongal has partnered with three premiere music providers: Jingle Punks, Killer Tracks and Epidemic Sound, any of which can be used to source music for your video submission to this project. Music from these providers is available to registered Tongal members at no charge solely for their incorporation into submissions to this project and will not require a separate Music Release Form. To learn more about using each of these music providers, click on any of the providers' names above.
If you choose to use custom/original music, you must fill out and submit our Music Release Form. If you obtain music from third-party catalog providers, you must purchase the appropriate license at your own expense and submit it with your license purchase receipt when you turn in your video paperwork.
ASSET DELIVERY REQUIREMENTS: You must also provide all project files, editing sequences and a 1080p .mov master file, using a ProRes, Animation, or Uncompressed Codec in order to submit final payment. In addition to the project files, you are also required to provide all raw footage. You are responsible for any costs associated with the hard drive and shipping.