Create instructional videos designed to provide professionals like Pokémon Professors with tools and mini-games to prepare new players as they start their Pokémon Trading Card and Video Games competitive adventures.
Gotta teach 'em all! Starting a new game can be intimidating, especially one with as much history and depth as the Pokémon Trading Card and Video Games. To help with this, Pokémon has created a program of tools, modules, and mini-games to help orient new players to the basic concepts and build them up to eventually participate in the full competitive game. And this is where you come in, bringing this program to life in two, Pokémon Play Lab videos! One focused on the Pokémon Trading Card Game and another on the video games such as the most recent Pokémon Scarlet and Violet games.
Since players come in all ages and abilities, the goal of this educational and instructional series is designed to give everyone their first steps into the Pokémon competitive environment. The modular Pokémon Trading Card Game approach tells the participants a story, which helps them remember some game elements. Playing the three modules one after another facilitates teaching a full Pokémon TCG game.
The Pokémon video game focused video will be less structured in modules and more dependent on your ability to teach and screen capture what happens in the game itself. In this video we'll tackle exploration of the world of Pokémon, the basics of how to catch and battle Pokémon, as well as a deeper dive into how to build your Pokémon team for competitive play.
The videos can be live-action, animation, or a mixture of both with dynamic motion graphics, as long as it strikes a fun balance of educational and entertainment. If your pitch includes a live-action approach, you can cast an actor as the Pokémon Professor, or find a real-world Pokémon fan to be the Professor. The choice is yours. The Pokémon team is open to different stylistic approaches and what innovative ways you plan on creating these instructional videos.
Please see the Pokémon Play Lab Guide in the Assets section as well as the Background for past project examples.
The videos will also need to be delivered in 7 different languages, including English, French, Italian, German, Castilian Spanish, Latin American Spanish, and Brazilian Portuguese. Voice over or live-action spoken parts will need to be subbed and any onscreen text localized with the appropriate language. You will not be responsible for the translations; just delivering the final outputs. Translations will come after final delivery with separate timeline to be decided.
For any questions or other project updates, check out the Project Forum.
DELIVERABLES: There are 14 total video assets.
EXPECTED TIMELINE: HERE
EXPOSURE: Pokémon Trading Card Game website and YouTube
TARGET AUDIENCE: Pokémon Trading Card Game professors and players.
TONE: Fun, Informative, and Cheeky.
EXECUTIONAL MANDATORIES:
By participating in this project, creators acknowledge that the Sponsor is under no obligation to greenlight a submission. Though most projects do move forward, we'll notify you in the event the Sponsor decides not to fund any submissions via the Project Forum. Regardless of the result, all submissions will be reviewed and evaluated by the Sponsor and project team.
HELPFUL REFERENCE VIDEOS FOR INSPIRATION/TONE: Check out these past two instructional Pokémon videos produced by Tongalers like you for thought starters on your video:
In order to be considered, include the below materials in your submission. For examples of effective pitches, check out this gallery. All Pitches remain private, even after a Pitch is selected, and Tongal strives to have Pitch selections made by the end of the Evaluation period, but additional time may be required by the Sponsor, depending on any number of factors.
The most compelling pitch will be greenlit by the Sponsor, and the responsible creator will then receive an email from Tongal producers detailing next steps. All submitters will also receive an automated email notification that a selection has been announced. To ensure you’re receiving project updates, review your email settings to check that you haven’t unsubscribed.
Creators who’ve been selected will receive funding upon completing the Winner Affidavit and the IP Assignment. Payment of the pitch funds is subject to a payment schedule determined by Tongal, typically included with the project timeline.
PRE-PRODUCTION REQUIREMENTS: Prior to the commencement of actual production, creators MUST receive final approval from the Sponsor on the elements below. There may be multiple rounds of feedback until an element is approved.
If you begin production before you have received final approval, you may need to reshoot or reanimate at your own expense.
For convenience, we've provided some helpful templates that you can consider using for pre-production materials, and they can all be accessed here.
BUILDING YOUR TEAM: Looking for help? Post crew and production opportunities connected to Tongal projects on Backlot. Backlot includes search tools to help you find collaborators and crew by role, skill set, location, and more, for productions of any size and type. Tongal also supports inclusivity in all productions, and strongly encourages you to hire diverse talent for your team. To find additional options for staff & crew in your area, check out these resources and partners.
REVISION REQUIREMENTS & RESOURCES: Once Content has been submitted and the initial Production Phase completed, greenlit creators will enter into Revisions. Creators will perform reasonable edits on their videos according to the Sponsor's feedback. Check out our Filmmaker Resource Portal to access helpful post-production resources like Text-Safe Guides for different platforms, Project File Organization Tutorial, Export Presets, and Captioning services.
MUSIC: If you use music from a library for your content, you MUST use one of Tongal's music providers: Jingle Punks and Universal Production Music. Music from these providers is available to registered Tongal members at no charge solely for their incorporation into submissions to this project, and will not require a Music Release Form. To learn more, click on any of the providers' names above.
If you choose to use original music, you must fill out and submit our Music Release Form. Please ensure your composer reviews and signs this form BEFORE beginning their work.
STOCK FOOTAGE: Tongal has partnered with the stock footage library STORYBLOCKS, which can be used to source video clips, photography, and After Effects templates for your video submission to this project. Video or photo content from Storyblocks is available at no charge, solely for incorporation into submissions on this project, and will not require a separate Release Form. If identifiable people or intellectual property appears in a video clip or photo, you may only utilize assets that are clearly marked “Model released: Yes” or “Property release: Yes” on the clip description pages. You may not use any audio.
If you intend to use Storyblocks, inform your Tongal producer, and an account will be created for you to access the library. Once assets are approved for delivery, you must provide a complete list of all Storyblocks content that you used via our template HERE.
ASSET DELIVERY REQUIREMENTS & RESOURCES: You must also provide all project files, editing sequences and a 1080p .mov master file, using a ProRes, Animation, or Uncompressed Codec in order to submit final payment. You are responsible for any costs associated with the hard drive and shipping. Tongal also reserves the right to request all raw files associated with the project.
To ensure a smoother delivery, please review the Export Presets, Specifications, and Project File Organization Tutorial in our Filmmaker Resource Portal.