
Using Swyft Filings' existing assets along with imagery from Tongal's stock footage partner Storyblocks, create a :30 video that communicates Swyft Filings is the most affordable, reliable, and simplest way for people to file their LLC or business formation paperwork.
Filing the necessary documents to start a business can be frustrating when you're not sure which documents you need or where to file them. Swyft Filings is an online service that primarily helps with the business filing process, making it easier for small businesses and consumers to launch their business dreams without having to find, hire, and pay high-priced and uncertain legal fees. Swyft Filings incorporation service was designed specifically to help get a company up and running as easily, efficiently, and affordably as possible. With a knowledgeable staff comprised of business incorporation specialists, they are capable of helping with every step of the incorporation process—no matter where the business is located or what industry it might be in.
Utilizing the provided assets, the goal of this project is to create a :30 TrueView video that encourages individuals to file their LLC (Limited Liability Company) or business formation paperwork via Swyft Filings. In addition to the provided assets, the selected editor will have access to Storyblocks, Tongal's official stock footage partner, which will come at no additional cost. Swyft encourages submitters to think about conveying the required information beyond just an informational ad e.g. create a story and/or play with the narrative structure.
One other important thing to note is that Swyft Filings does assist with other business structure paperwork (including C Corporations, S Corporations, DBAs (Doing Business As) and Non Profits) but the video should use language that focuses more simply on "business formations" rather than calling out a single type.
For this project, once an editor is selected, they will be put directly in contact with the sponsor. All communication and feedback between both parties will run through the Tongal platform. If needed, feel free to ask any questions here in the Project Forum.
DELIVERABLES: One :30 video (16x9).
TIMELINE: Please find the anticipated timeline HERE, but note that if you are selected, you should consult with your Tongal producer to ensure you are always working off of the most up to date timeline.
EXPOSURE: YouTube. For YouTube TrueView for action best practices please click here.
TARGET AUDIENCE: Men and Women ages 25-44 who want to start their own small businesses.
TONE: Informative, Trustworthy, and/or Idealistic.
EXECUTIONAL MANDATORIES:
In order to be considered for this project, you must include the below materials in your pitch submission. For examples of effective pitches, check out this gallery.
The most compelling pitch will be greenlit, and the responsible creator will then receive an email from Tongal producers detailing next steps. All submitters will also receive an automated email notification that a selection has been announced. To ensure you’re receiving project updates, review your email settings to check that you haven’t unsubscribed.
Creators who’ve been selected will receive funding upon completing the Winner Affidavit and the IP Assignment. Payment of the pitch funds is subject to a payment schedule determined by Tongal. Please see the full payment schedule in the Assets section.
For your convenience, we’ve provided some helpful templates to use at your discretion. They include templates for creating a treatment, production budget, storyboards, shot list, call sheet, and a music cue sheet. Additionally, there are templates that will help you clearly present cast, location, and wardrobe options to the Sponsor. They can all be accessed here.
BUILDING YOUR TEAM: Tongal supports inclusivity in all of our productions and strongly encourages you to hire diverse talent for your team. To find staff & crew in your area, check out these resources and partners.
REVISION REQUIREMENTS: Once the Video Phase has closed, the greenlit submitters will enter the Revisions Phase. Filmmakers will perform reasonable edits on their videos according to the Sponsor’s feedback.
MUSIC: For any music that you use from a library, it is MANDATORY that you use one of Tongal's three music providers: Jingle Punks, Universal Production Music and Epidemic Sound, any of which can be used to source music for your video submission to this project. Music from these providers is available to registered Tongal members at no charge solely for their incorporation into submissions to this project and will not require a Music Release Form. To learn more about using each of these music providers, click on any of the providers’ names above.
If you choose to use custom/original music, you must fill out and submit our Music Release Form.
ASSET DELIVERY REQUIREMENTS: You must also provide all project files, editing sequences and a 1080p .mov master file, using a ProRes, Animation, or Uncompressed Codec in order to submit final payment. You are responsible for the costs associated the hard drive and shipping.
For Tongal’s file delivery specs and any other questions you may have about post production, please click here.