
Design fun and shareable artwork, graphic designs, image carousels, or GIFs that celebrates International Women's Day on March 8th in a way that resonates with kids and teens who watch Nickelodeon.
International Women's Day is coming up on Monday, March 8th. It's a global day celebrating the social, economic, cultural, and political achievements of women. To honor the occasion, Nickelodeon wants you to create either a piece of artwork, a graphic design, a carousel of images, or a GIF for social media that celebrates International Women's Day in a way that's educational, approachable, and fun for kids and teens.
Your design can take almost any form - it could be a painting, a drawing, a photograph with a poem or design, a themed carousel of images (like the ones in the Background section), a quote from a historical figure, some kind of animated GIF, or something else entirely. The only critical thing is that your design must highlight and celebrate diverse women from all backgrounds, and be appropriate for Nickelodeon's audience of kids and teens. Your design can highlight historical figures that kids should know about, or it can celebrate women making an impact today. Your design concept should also celebrate International Women's Day in an inclusive and educational way.
If you do plan to highlight historical or current public figures in your design, please make sure to list who you plan to depict in the Text section of your pitch. You can also include a public figure in your proof-of-concept artwork, but please note that you may need to change the person depicted in the revisions phase pending Nick's approval. Nick considers "public figures" to be figures from history, pop culture, entertainment, and politics.
You can also feature popular Nickelodeon animated characters in your design, but any use of the characters would also be subject to Nick's approval. Describe your approach for using the characters in the Text section of your pitch, and if greenlit, be prepared to alter your direction based on Nick's feedback.
For the pitch phase, we're asking that you create a proof-of-concept artwork that gives us a sense of what your final piece would look like. Check out more information in the Background / Additional Details section, and for any questions or other project updates, check out the Project Forum.
DELIVERABLES: Your final asset(s) should be categorized as one of the below:
TIMELINE: For the full project timeline please see the Assets section.
EXPOSURE:
TARGET AUDIENCE: Nick’s social audience is primarily kids and young teens/adults.
TONE: Celebratory, respectful, educational, and fun!
EXECUTIONAL MANDATORIES:
OPEN BID:
While you're here, make sure you also check out Nick's video project for Women's History Month too!
For examples of past Nickelodeon social awareness content campaigns, check out the links below:
INTERNATIONAL WOMEN'S DAY IS MONDAY, MARCH 8TH
International Women's Day (IWD) is a global day celebrating the social, economic, cultural and political achievements of women. The day also marks a call to action for accelerating gender parity. Significant activity is witnessed worldwide as groups come together to celebrate women's achievements or rally for women's equality.
Marked annually on March 8th, International Women's Day is one of the most important days of the year to:
2021 IWD THEME
To learn more about International Women's Day, click here.
In order to be considered for this project, you must include the below materials in your pitch submission. For examples of effective pitches, check out this gallery.
The most compelling pitch will be greenlit, and upon completing the Winner Affidavit and the IP Assignment, the responsible creator will receive funding. Please note: the payment of the pitch funds is subject to a payment schedule determined by Tongal. Please see the full payment schedule in the Assets section.
REVISION REQUIREMENTS: Once the Pitch Phase has closed, the greenlit creator will enter the Revisions Phase. The creator will perform reasonable revisions to their artwork according to the Sponsor’s feedback.
ASSET DELIVERY REQUIREMENTS: You must also provide a high-resolution final image and layered design files, if applicable, in order to submit final payment.
For Tongal’s file delivery specs and any other questions you may have about post production, please click here.