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How to Make a Great Pitch Video

Apr 10, 2018


One thing we pride ourselves on here at Tongal is the value of merit and that your work can speak for itself for the most part. However, we have a lot of talented filmmakers on the platform so when you’re pitching on a project you’ll want to make sure your Pitch Treatment is polished and tells the project Sponsor exactly how you will execute your video and introduces you and your team. 


If you want to go above and beyond, however, we’ve found that the best way to do so is with a Pitch Video. The Pitch Video on Tongal is often optional, but it provides you the opportunity to get in the proverbial “room” with the Sponsor. This gives them a chance to see how passionate you are about the project and gives them a face to remember you by when going through your Treatment. 


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We’ve compiled a few Pitch Videos from past winning Tongalers that we think embody most of the following traits of a great pitch video:

  • 2 - 3 minutes in length.
  • Showcase your personality!  
  • Show that you fully understand the Project Brief. 
  • Introduce yourself and what sets you apart from other filmmakers. 
  • Doesn’t have to be a full-on production, but lighting and audio (*especially) should not be overlooked. 
  • Use editing to move the story along. Includes past work and/or examples of mood boards/videos.
  • You may also submit an animatic representation that gives the Sponsor an idea of how you will execute the final video. 


Uses the pitch video wisely; think about what you can focus on that you can’t showcase in your Treatment document. Check out these great pitches below:


KR Squared for Cupid's Match



Cardinal Collective for Brawny #Strengthhasnogender


Chris Neal for Playtika Social Video Project



Levinson Brothers for Genius. Films inspired by Albert Einstein. 



Brian Gregorie for Nature Valley Embrace the Crumbs


 

Comment with your own Pitch Video tips below!  






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