Man taking lunch break at work. Opens can of Cheddar cheese Pringles. Eats one. Blown away by awesome flavor. He starts seeing everyday things as made of cheddar. Office phone. takes a bite colleague's stapler. takes a bite Car steering wheel. takes a bite Arrives at home. "Honey I'm home" Sees his wife made of cheese. Steps towards her with hunger in eyes. Smash cut. Man and wife on couch. Man nursing bump on head. Both eating cheddar cheese Pringles.