A helping of Jack Link's has 80 calories; but not any 80 calories. 80 calories of body-building protein. full of adventure-fueling energy. full of eye popping flavor. that will fill you up, not fill you out. Life’s too full for empty calories
Comments
(7)
Henry Cesari
07/15/2011
Filmakers, I'm invested in your final projects so PM me if you want to bounce ideas.
Henry Cesari
07/15/2011
darn character limit. Re: Joel. Wide open Jack Link's range makes me think "jerky settled the west."
Henry Cesari
07/15/2011
Calories weren’t always a bad thing. Our forebearers counted their calories by how long a meal would fuel them, how many miles they could run, how many days they could hunt. Calories are energy. But smart snackers know not all calories are created equal. Why was it jerky that powered expeditions and
Henry Cesari
07/15/2011
I’d do a static shot of a bag of beef jerky as the world moves around it while people in target demographic hand off the bag and reach into it during interesting activities or day-to-day life. The background, the snackers and the activities in the shot change for every part of the message.
Henry Cesari
07/15/2011
Re: Jeff. To avoid preachy or big company, use voice of target demographic.
