
Create an engaging and/or educational video for Tongal’s TikTok account on any creator-focused topic of your choosing.
Tongal is officially on TikTok, and we’d like to share the new platform with our favorite creators – other Tongalers! We’re looking for up to TEN original videos about filmmaking or content creation that we can post on our TikTok feed, and ideally from ten different creators too, so that our TikTok channel best reflects the wide variety of talent on Tongal. We want everyone to be represented on our channel, whether you’re a writer, filmmaker, animator, editor, or a creative of any sort.
Any video about a filmmaking or another content creation topic you think other creators would find engaging or educational is fair game, and we’re open to any format of video – talking-to-camera, animation, behind-the-scenes, you name it.
Tongal is committed to promoting the creator behind each video as well, so your own TikTok account (if you use TikTok) will be tagged in the post, making this a great opportunity to grow your own TikTok following and connect with the Tongal community at large.
While you’re free to pitch us something completely original, here are a few ideas to get your wheels turning:
For any questions or other project updates, check out the Project Forum.
DELIVERABLES: One :15-:30 video (9x16)
TIMELINE: Full Project Timeline
EXPOSURE: Tongal’s TikTok (we will also tag your personal TikTok account)
TARGET AUDIENCE: The Tongal community and creators across TikTok– predominantly writers, filmmakers, directors, animators, editors, and producers.
TONE: We are open to a wide range of tones, from amusing to serious.
EXECUTIONAL MANDATORIES:
Shooting live action or stop motion? Our priority is ensuring everyone's safety, so please review our COVID-19 Production Safety Guide and check federal, state, and local rules before and during your shoot to make sure your on-set protocols are up to date. We're working hard to keep people working during this extraordinary time, and you should ensure your submission is executable within the anticipated timeline and budget, while also ensuring everyone's safety.
The best thing about Tongal is our creative community, and we want to make sure our TikTok account reflects that by featuring a wide variety of our community members. Our main goal is to feature content “by creators, for creators”, so when pitching, think about what type of videos you’d most like to see on our TikTok (or your own For You Page).
We are open to both stand-alone content or the start to a great series. We’re also flexible on the video’s duration, but ideally the video should be kept short enough to keep the average audience retention rate high.
REFERENCES
In order to be considered for this project, you must include the below materials in your pitch submission. For examples of effective pitches, check out this gallery.
The most compelling pitch will be greenlit, and the responsible creator will then receive an email from Tongal producers detailing next steps. All submitters will also receive an automated email notification that a selection has been announced. To ensure you’re receiving project updates, review your email settings to check that you haven’t unsubscribed.
Creators who’ve been selected will receive funding upon completing the Winner Affidavit and the IP Assignment. Payment of the pitch funds is subject to a payment schedule determined by Tongal.
PRE-PRODUCTION REQUIREMENTS: Prior to shooting, filmmakers must receive the below approvals from the Sponsor.
For your convenience, we’ve provided some helpful templates to use at your discretion. They include templates for creating a treatment, production budget, storyboards, shot list, call sheet, and a music cue sheet. Additionally, there are templates that will help you clearly present cast, location, and wardrobe options to the Sponsor. They can all be accessed here.
BUILDING YOUR TEAM: Tongal supports inclusivity in all of our productions and strongly encourages you to hire diverse talent for your team. To find staff & crew in your area, check out these resources and partners.
REVISION REQUIREMENTS & RESOURCES: Once the Video Phase has closed, the greenlit submitters will enter the Revisions Phase. Filmmakers will perform reasonable edits on their videos according to the Sponsor’s feedback. Check out our Filmmaker Resource Portal to access helpful post-production resources like Text-Safe Guides for different platforms, Project File Organization Tutorial, Export Presets, and Captioning services.
MUSIC: If your videos will need to feature music from TikTok, it must be from the TikTok Business Music Library, your final delivery will need to consist of a video exported without music, along with the exact timecodes for where music tracks should be added to your video when posted. Otherwise, Tongal has partnered with three premiere music providers: Jingle Punks, Universal Production Music and Epidemic Sound, any of which can be used to source music for your video submission to this project. Music from these providers is available to registered Tongal members at no charge solely for their incorporation into submissions to this project and will not require a separate Music Release Form. To learn more about using each of these music providers, click on any of the providers’ names above.
If you choose to use custom/original music, you must fill out and submit our Music Release Form. If you obtain music from third-party catalog providers, you must purchase the appropriate license at your own expense and submit it with your license purchase receipt when you turn in your video paperwork.
ASSET DELIVERY REQUIREMENTS & RESOURCES: You must also provide all project files, editing sequences and a 1080p .mov master file, using a ProRes, Animation, or Uncompressed Codec in order to submit final payment. You are responsible for the costs associated the hard drive and shipping.
To ensure a smoother delivery, please review the Export Presets, Specifications, and Project File Organization Tutorial in our Filmmaker Resource Portal.