How did viral videos start? What are they, and more importantly- how do we "get" one? Where once a filmmaker had to slave his craft, get in a union, spend his dews, and then (MAYBE) make something everyone in the world can see- now all you need is a baby and a cellphone. I want to get to the bottom of this through talking with viral stars and normal folk including musicians, comedians, parents, and even film students- to get there take (and maybe even crack the secret)!