This spot will be a build with colors and music. It will start in Black and white and as the music builds so do the colors. As people start enjoying the craisins on their food that used to be boring (B&W) before, now they have craisins on them to color it up and bring it to life. Slow motion with fast movement of the people getting more excited will be used as the music builds and so do the colors. This spot will be creative, fun, and energetic.