Explain why Teens should care about this
Teens and people in general will find how wrong they are because the stereotyped image.
Explain Walmart® integration
Walmart is the scenery of the experiment.
Explain connection to Clean&Clear® "See The Real Me" campaign
People will be expose their real personalities by the thing they have in their purses. and not because of prejudgement.
Explain Clean&Clear® integration
Clear and Clean will show how beautiful people are, no matter how they wear or make up, their beauty are inside.
Clean and clear.