Come up with a catchy name for this amazing new product. It should be fun but also descriptive.

You’re really good at naming @*%$. Ever since you could talk, you’ve always had the perfect word to describe any situation. Whether it be a run-in with an annoying stranger. Or an odd message from a friend. Even an awkward encounter at the gym.

That’s why our Mystery Sponsor needs your help. They’ve created a brand new bathroom odor eliminator - it’s sort of like Poo~Pourri (www.poopourri.com) except for the fact that:

• it smells better
• it costs less
• the bottle doesn’t leak

A product this astounding deserves an amazing name.  So break out the thesaurus and tell us – what exactly do we call this @*%$?

The goal of this project is to come up with a catchy name for this amazing new product. It should be fun but also descriptive.

--Key Marketing Messages:

• This product is an affordable, effective way to get rid of bathroom odors.

--Target Audience: Mostly women, aged 18 – 48 years old.

--Executional Mandatories:

• Please don’t use any curse words in your Name submission. Nothing you couldn’t say in a PG movie.

--Tone: Fun, catchy and descriptive.

--Exposure: Across all product channels.

This Project will be worth a total of $1,500 and consists of a Name Phase. Be sure to read the following information carefully as well as the Official Rules.

PHASE 1: NAME – Come up with an innovative, catchy name for this new product. In the “title” section of the submission form, place your name for the new product, and in the body, feel free to add any notes that you think might support your submission. THREE Name Phase winners will receive $500 each.

1. Unless provided otherwise, all work must be your own original creation and free of any copyrighted material. You shall provide detailed information of your work regarding the source, the creator and background information as requested by Tongal.

2. Submissions cannot contain any profanity, offensive language, nudity or otherwise objectionable material, the determination of which is solely at the discretion of the sponsor.

3. Submissions must not portray sponsor in a negative way, the determination of which will solely reside with the sponsor. 

4. Names must be in the English language.

5. Limit 5 submission(s) per member, per phase.

6. Minimum 100 names, or the contest may repost for fourteen (14) days at the sponsor’s discretion.

7. You must be at least thirteen (13) years or older to enter.

8. BY SUBMITTING A NAMING ENTRY YOUR SUBMISSION IMMEDIATELY BECOMES SOLELY THE PROPERTY OF TONGAL – SEE OFFICIAL RULES FOR MORE DETAILS ABOUT OWNERSHIP OF ENTRIES.  YOU MAY NOT PUBLICLY SHARE OR PUBLISH YOUR SUBMISSION IN ANY MANNER AND YOU MAY NOT POST OR UPLOAD YOUR SUBMISSION TO ANY WEB SITE (INCLUDING, BUT NOT LIMITED TO, FACEBOOK, YOUTUBE OR VIMEO), WITHOUT THE PRIOR EXPRESS WRITTEN CONSENT OF TONGAL.  FAILURE TO COMPLY WITH THIS REQUIREMENT MAY RESULT IN DISQUALIFICATION OF YOUR ENTRY IN THE PROJECT.

9. See OFFICIAL RULES for additional contest information, terms and conditions. If there is any conflict or inconsistency between these requirements and the Official Rules, the terms and conditions of these requirements shall prevail.