A preloader in the shape of a lightning bolt
Bicycle Helmet Naming Project
Bicycle Helmet Naming Project
Bicycle Helmet Naming Project
Ended 4766 Days Ago
Name
09/04/13 - 09/29/13


When you’re zooming down a mountain trail or in the thick of a heated road race, the last thing you want to think about is your helmet. But if you’ve got a bulky, sweaty bucket strapped to your noggin, that’s all that’ll be on your mind.

 

If only there was a helmet that kept you cool and maneuverable, while still being protective. Well, now there is. A leading equipment brand is tapping the Tongal community to craft the perfect name for a perfectly crafted bike helmet. This new premium helmet sports insane levels of protection while still being amazingly comfortable.

 

Fully-adjustable and featherlight, this helmet fits so naturally, you might even forget it’s on your head. But good thing it is because its incredible impact-absorption padding will save your cranium from some nasty spills. And the built-in vents keep your head perfectly cool and sweat-free.

 

The brand wants a name that emphasizes these great features: amazing protection, incredible lightweight design and excellent heat dispersion. Something like: The Coolest-Greatest-Most-Comfortable-Bicycle-Helmet-Ever. But you know, less wordy.

 


Find the perfect name for this perfect helmet. The ideal name will be catchy and convey the helmet’s unparalleled protection, maneuverability and heat dispersion. These helmets are meticulously engineered to be incredibly durable while still being incredibly light.

 

--Executional Mandatories:


• DO NOT use the words: “helmet”, “bike” or “head” in the name. The brand wants the name to focus on the topics of protection and maneuverability.

 

• Try to come up with names that hit on one or more of the following attributes: protection, maneuverability, coolness, durable, lightweight, cutting edge.


--Target Audience: Casual and fanatical cycling enthusiasts.

 

--Exposure: Across all product channels.

 


This project will be worth a total of $2,500 and will consist of one phase.

 

PHASE 1: NAME – Come up with an innovative, catchy name for this new helmet. In the “title” section of the submission form, place your name for the new product, and in the body, feel free to add any notes that you think might support your submission. Each Name winner will receive $500.

 


1. Unless provided otherwise, all work must be your own original creation and free of any copyrighted material. You shall provide detailed information of your work regarding the source, the creator and background information as requested by Tongal.


2. Submissions cannot contain any profanity, offensive language, nudity or otherwise objectionable material, the determination of which is solely at the discretion of the sponsor.


3. Submissions must not portray sponsor in a negative way, the determination of which will solely reside with the sponsor. 


4. Names must be in the English language.


5. Limit 5 submission(s) per member, per phase.

 

6. Minimum 100 names, or the contest may repost for fourteen (14) days at the sponsor’s discretion.

 

7. You must be at least thirteen (13) years or older to enter.


8. BY SUBMITTING A NAMING ENTRY YOUR SUBMISSION IMMEDIATELY BECOMES SOLELY THE PROPERTY OF TONGAL – SEE OFFICIAL RULES FOR MORE DETAILS ABOUT OWNERSHIP OF ENTRIES.  YOU MAY NOT PUBLICLY SHARE OR PUBLISH YOUR SUBMISSION IN ANY MANNER AND YOU MAY NOT POST OR UPLOAD YOUR SUBMISSION TO ANY WEB SITE (INCLUDING, BUT NOT LIMITED TO, FACEBOOK, YOUTUBE OR VIMEO), WITHOUT THE PRIOR EXPRESS WRITTEN CONSENT OF TONGAL.  FAILURE TO COMPLY WITH THIS REQUIREMENT MAY RESULT IN DISQUALIFICATION OF YOUR ENTRY IN THE PROJECT.


9. See OFFICIAL RULES for additional contest information, terms and conditions. If there is any conflict or inconsistency between these requirements and the Official Rules, the terms and conditions of these requirements shall prevail.