Help a Mystery Sponsor identify a new company name and why that name works in supporting non-profit organizations. 

What’s in a name? Pretty much everything. What if Facebook stuck with “The Facebook” or if Skype decided not to shorten their name from Sky-Peer-to-Peer?  It’s tough to tell, but what we do know is a great name can go a long way toward making a company resonate with consumers.

A Mystery Sponsor is re-branding their expanding company and needs your help coming up with a breakthrough name. They are a fundraising software technology company specializing in helping non-profit organizations implement fundraising strategies to raise more money for their cause and save valuable internal time and resources. Through their partnership driven approach and experience managing the technological aspects of fundraising, they give clients the freedom to focus on what truly matters – executing their organization’s mission. 

NOTE: There will be a public voting round for this project from 7/11 to 7/13. This will give you an opportunity to help select the winning Name! On the 11th, click on the banner under "In Evaluation" on the Current Projects page to cast your votes. Please note you will not be able to see who submitted each Name and you will only be able to vote on each Name once. Link to voting: https://tongal.com/project/MysterySponsorNaming/vote/769dcgd

The goal of this project is to come up with a catchy yet meaningful name for a software company specializing in helping non-profit organizations implement fundraising strategies. In addition to the name, all submissions must include the reasoning behind the name and why it could work in the non-profit industry.

--Tone:  Humble, optimistic, supportive, intuitive, mission oriented

--Organizational Beliefs: 

They believe in making sure their clients have the best possible experience with all their fundraising endeavors. That’s why they strive to provide superior service to the thousands of non-profit organizations they work with to raise more money, across a range of industry sub-sectors.

• No two clients are the same, and they don’t treat them that way. They understand each client has their own goals, challenges and desires, and they strive to find the right fundraising solution for each one.
• Their team has extensive non-profit experience, with many of them having worked in the industry previously, making them uniquely qualified to understand client needs, goals and challenges.
• With a 90% retention rate, the company has proven itself to be a valuable partner for clients looking to raise money to support their mission.
• The entire team is made up of passionate individuals who are driven to help clients execute their missions.

--Technology Philosophy:

• Their software is user friendly yet sophisticated, which makes it the perfect tool for any type of fundraising event; and, most importantly, it helps save clients’ valuable time.
• The software can be used on multiple types of events, campaigns, fundraising projects and general giving throughout the year.
• Their team of software engineers are constantly working on advancing their current platforms, identifying industry trends, and developing new innovative solutions.
• Their technologies span the fundraising experience—from Event and Auction Management to Mobile Bidding to Ticketing and Payments to Text To Give and Peer to Peer Fundraising—ensuring clients have exactly what they need when they need it.

--Target Audience:

• CEOs/Executive Directors, Development Directors, fundraising professionals, event specialists/planners and fundraising volunteers at non-profit organizations who are mission oriented individuals with high constraints on time and money, that want to do good and make the world a better place, yet don’t always have the resources or support to make an impact.

This Project will be worth a total of $750 and consists of a Name Phase.  Be sure to read the following information carefully as well as the Official Rules.

PHASE 1: Name – Come up with an innovative, catchy name for this new company. In the “title” section of the submission form, place your name for the new company and in the body, you MUST ADD the reasoning behind the name and why it could work in the non-profit space. THREE Name Phase winners will receive $250 each.

1. Unless provided otherwise, all work must be your own original creation and free of any copyrighted material. You shall provide detailed information of your work regarding the source, the creator and background information as requested by Tongal.

2. Submissions cannot contain any profanity, offensive language, nudity or otherwise objectionable material, the determination of which is solely at the discretion of the sponsor.

3. Submissions must not portray sponsor in a negative way, the determination of which will solely reside with the sponsor.

4. Names must be in the English language.

5. Limit 2 submission(s) per member, per phase.

6. Minimum 100 names, or the contest may repost for fourteen (14) days at the sponsor’s discretion.

7. You must be at least thirteen (13) years or older to enter.

8. BY SUBMITTING A NAMING ENTRY YOUR SUBMISSION IMMEDIATELY BECOMES SOLELY THE PROPERTY OF TONGAL – SEE OFFICIAL RULES FOR MORE DETAILS ABOUT OWNERSHIP OF ENTRIES. YOU MAY NOT PUBLICLY SHARE OR PUBLISH YOUR SUBMISSION IN ANY MANNER AND YOU MAY NOT POST OR UPLOAD YOUR SUBMISSION TO ANY WEB SITE (INCLUDING, BUT NOT LIMITED TO, FACEBOOK, YOUTUBE OR VIMEO), WITHOUT THE PRIOR EXPRESS WRITTEN CONSENT OF TONGAL. FAILURE TO COMPLY WITH THIS REQUIREMENT MAY RESULT IN DISQUALIFICATION OF YOUR ENTRY IN THE PROJECT.

9. See OFFICIAL RULES for additional contest information, terms and conditions. If there is any conflict or inconsistency between these requirements and the Official Rules, the terms and conditions of these requirements shall prevail.