That very first, ethereal, five-part harmony was first heard sometime in the early 60s at 3701 W 119th Street in Hawthorne, about 5 miles from the Pacific.  In that instant, Wilson brothers Brian, Carl, and Dennis, cousin Mike Love, and high school pal Al Jardine – produced the sound that would remap the music world forever...

Their early hits merged Brian’s fascination with 50s vocal acts like the Four Freshman, Carl's love for rock and roll, Mike's love for doo-wop and R&B, and Al Jardine's love of folk music, with Dennis’ love for surfing, and the hot-rod culture that had sprung up around them on the California coast.  When their voices became the sound of that scene, the notes traveled nationwide, then worldwide.  Everybody went surfin’ now, even if it was just on the top of a twin mattress.  

When Pet Sounds became one of the greatest rock albums of all time, it was recorded at Western Recorders on Sunset Blvd. That iconic album cover with the Boys feeding an assortment of goats was shot at the San Diego Zoo.

And when Brian built that infamous sandbox in his living room for his piano, that living room was in Hollywood Hills, and the sand was California sand, to be sure.

Little wonder that the new Beach Boys Box Set (a six CD collection capping their 50th Anniversary) is called Made In California.

But just as the Beach Boys and their legacy were made in California, it’s hard to argue with the notion that The Beach Boys also remade California.

In fact, it seems almost impossible to imagine California without them.

Their words, voices – all of those immortal songs: from teenage through this age – not only did they shape California in the minds of their millions of fans, but also in a very real sense: as great, timeless art like The Beach Boys’ can do.  What is Liverpool without The Beatles? Dublin without Joyce? The Delta without the Blues?  California without the Beach Boys?

God only knows…

For this project, you have the opportunity to bring The Beach Boys’ California to life on film.  Their new Box Set, Made in California includes a previously unreleased cut: “California Feelin’” – and you, Tongal-person, are just the person to make the video that brings it all back home.

If that raises a few goosebumps – and boy we sure hope it does – read on and find out how to join in on the mythmaking!

We hope we’ve sufficiently conveyed the historical opportunity at hand here.  If by chance we haven’t:

You have the chance to create the Beach Boys video for an un-released song, “California Feelin’” that will be featured on their new Six CD Box Set, Made in California!

Your video will bring this previously unreleased cut to life on screen, and celebrate The Beach Boys’ California.  We want to hear your ideas: whether simple, heartfelt, or eccentric and audacious.  Because…yeah, why not??  We’re MOST eager to see the variety and depth of pitches our community will bring to this once-in-a-lifetime challenge.   We can feel the ocean breeze and the sand under our feet already…

You’ll find the mp3 for “California Feelin’” in the assets section of this project.  If you’re a long- time Beach Boys fan, take a moment to spin a few of your favorite cuts, take a walk on the beach, or a drive up the PCH.  Grab your board and then grab your keyboard and tell us what you see in your mind’s eye. 

(Ahem…If you’re new to The Beach Boys, well… get some of their tunes on your iPod and dive right in.  And when you fall completely in love with them, don’t say we never did you a solid here at Tongal HQ!)

The completed video will be shared on The Beach Boys’ Facebook page, and may be used on other online outlets.  So remember that you’re speaking to your fellow Beach Boys fans.

This project will be worth a total of $10,000 and consists of three phases: an Idea Phase, a Pitch Phase and a Video Phase. Be sure to read the following information carefully as well as the Official Rules.

PHASE 1: IDEA – Tell us your Idea for the “California Feelin’” music video. Remember, an Idea (What is an Idea Phase?) is not a detailed script; it is a spark of inspiration, or a distillation of what will happen in the video. As always, Ideas should be clever and engaging. Two winning Idea creators will each receive $250 and a 5% one-time residual payment for every winning Video their Idea is used to generate. (That means if your winning Idea is the basis for the winning video, you will receive an additional $250 (see Video Phase Payout details below).

PHASE 2 – PITCH: Submit your Pitch convincing the sponsor why you should be selected to execute a Beach Boys Music Video based on one of the winning Ideas using:

 • Text (REQUIRED): 500 characters or less summarizing how you plan to approach and execute this video.

 • Links (REQUIRED): To your previous video work, showreel, etc.

 • Images (Optional): Additional concept art, storyboards, scripts, casting notes, anything that helps get your point across.

 • Video (Optional): This is your opportunity to show us what you're capable of. Test video, animatics, etc. are welcome. 

The most compelling Pitch will be selected and will receive $2,500 to help create the Video. The winner (upon submitting their Winner's Affidavit and IP Assignment) will also be GUARANTEED a winning place in the subsequent Video Phase. For an example of an effective pitch, check out Erik Beck’s winning “3 Artists & 5,000 LEGOs” Pitch. All Pitches will remain private until after the winner of the Video Phase is announced and the Project is complete.

PHASE 3: VIDEO – The ONE (1) winner from the Pitch Phase will create a music video based upon their winning Pitch and all other creators are invited to enter a “Wild Card” (What Is a Wildcard?) submission that is not based on any winning material from the previous phases.  The Judges will score all Wild Card submissions and the highest scoring Wild Card video and the one (1) winning video submitted by Pitch winner will be scored to determine the standings for the Video Phase.  Remember, the one (1) Pitch winner, along with ONE (1) non-Pitch Video creator, will receive prizes.

PLEASE NOTE: YOU MAY NOT USE ANY OF THE BEACH BOYS' IMAGES OR LIKNESSES IN YOUR SUBMISSIONS.  

-- Video Phase Payout: Winners of the Video Phase will earn the following prizes: 1stplace $5,000, and 2nd place $2,000 (less any 5% one-time residual payments paid to the Idea winner, as applicable).

1. Preferred format for upload is HD 720p 16x9.  Acceptable file formats are .mov, .avi, .mp4, .wmv. Acceptable codecs are H.264 (MP4), MPEG-4, H.263, MPGV, WMV, DivX.

2. Unless provided otherwise, all work must be your own original creation and free of any copyrighted material. You shall provide detailed information of your work regarding the source, the creator and background information as requested by Tongal.

3. In addition to the judging criteria stated in the Official Rules, pitches will also be evaluated on that member's ability to execute the Video based on their prior work and experience. The judges for this project will be Capitol Records and The Beach Boys.

4. In the event you utilize any third party materials, you must obtain full written license and consent from the owner of such third party materials and provide such license and consent forms to Tongal.

5. Minimum 25 Pitches, or the contest may repost for seven (7) days at the sponsor's discretion.

6. Submissions cannot contain any profanity, offensive language, nudity or otherwise objectionable material, the determination of which is solely at the discretion of Capitol Records.

7. You will be judged on how well you satisfy the factors contained in the Project Objectives pages, in the judges' sole discretion.

8. Submissions must not portray The Beach Boys, Capitol Records, or Universal Music Group in a negative way, the determination of which will solely reside with Capitol Records.

9. Videos must be in the English language.

10. Limit 5 submission(s) per member.

11. In addition to the standard Tongal W-9, Winner Affidavit, and IP Assignment, winning creators MUST also provide Talent and Music Releases for all assets audible in the spot.

12. BY SUBMITTING AN ENTRY, YOUR SUBMISSION IMMEDIATELY BECOMES SOLELY THE PROPERTY OF TONGAL – SEE OFFICIAL RULES FOR MORE DETAILS ABOUT OWNERSHIP OF ENTRIES.  YOU MAY NOT PUBLICLY SHARE OR PUBLISH YOUR SUBMISSION IN ANY MANNER AND YOU MAY NOT POST OR UPLOAD YOUR SUBMISSION TO ANY WEB SITE OR HOSTING SITE (INCLUDING, BUT NOT LIMITED TO, FACEBOOK, YOUTUBE OR VIMEO), WITHOUT THE PRIOR EXPRESS WRITTEN CONSENT OF TONGAL.  FAILURE TO COMPLY WITH THIS REQUIREMENT MAY RESULT IN DISQUALIFICATION OF YOUR ENTRY IN THE PROJECT.

13. In addition to the standard Tongal W-9, Winner Affidavit, and IP Assignment, winning video creators MUST also provide Talent, Location, and Music Releases for all assets appearing in the video as well as the project files, editing sequence and an uncompressed quicktime .mov file in either Animation or ProRes 422 codecs at 1920x1080 to claim their prize.

14. See OFFICIAL RULES for additional contest information, terms and conditions. If there is any conflict or inconsistency between these requirements and the Official Rules, the terms and conditions of these requirements shall prevail.