I am the Co-Founder of Trueheart, a global creative agency with more than three decades of experience developing celebrity partnerships across entertainment, brands, and philanthropy. We've worked with iconic brands including Coca-Cola, MTV, Nintendo, Rolling Stone, Tencent, IHOP and Bacardi, and have collaborated with artists including Justin Timberlake, Jennifer Lopez, P!nk, John Legend, Karol G, Missy Elliott, Snoop Dogg and many others. We’ve produced campaigns around some of the world's biggest cultural moments, including the Olympics, Super Bowl, NBA All-Star Weekend, the GRAMMY Awards, Academy Awards, Emmy Awards, MTV VMAs, American Music Awards, Sundance, and the Tribeca Film Festival. Collectively, our partnerships have generated billions of earned media impressions and helped raise millions of dollars for initiatives creating meaningful impact in communities around the world. You amy view our work at Trueheart.com