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Team Tiger
Awesome

Culver City, CA

Author

Runaway Mattress

LendingTree

4750.0
Award $4,750
  • Kardar Kardar

    Kardar Kardar

    if find something missing in it the stroy to mention more about brand name LendingTree there is no direct impactthat can help

  • Eliot Hochberg

    Eliot Hochberg

    Maybe the requirements changed, but I don't recall them asking for something that doesn't mention MoneyRight tools. More to the point, if you think like the client, this is the question they will ask. It's something that can be fixed. But I also thought that these had to be ready as-is.

  • James DeJulio

    James DeJulio

    I agree to an extent, but this could be part of their bigger re branding effort. It clearly is intriguing as to what the new LT is all about.

  • Eliot Hochberg

    Eliot Hochberg

    I really like this presentation, but I have to mention that it has the same problem of some others - it never mentions MoneyRight, or exactly what LendingTree has now that can help. Remember, most people think of LendingTree as a place to get loans, not a place to manage money. So we need to tell them that.

  • James DeJulio

    James DeJulio

    love, love this, simple, funny and a really great interpretation of the concept. The white gloves seal the deal for me.