Idea
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Julia Lee
GIRLS' adventures like "Kiss w/stranger" r written on faces.They use Olay to wipe clean & r ready 4 next adventures.OLAY never show & tells.
$500 + $1,375
Pitches: 21
Videos: 4
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D. Lamoureux
Women age 40+ dress and act like cool young people and talk about tweeting, guys and Olay Fresh Effects. But this Olay is not meant for moms
$500
Pitches: 14
Videos: 2
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Anna Christopher
Our girl has a series of nonstarter 1st dates w/ charming weirdos from the web until she meets a Match the old-fashioned way, in real life.
$500 + $250
Pitches: 14
Videos: 2
Pitch
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Idea: Read My Face
Assets: expand...
$1,000
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Anna Christopher
Accompanied by music & W. H. Auden's "As I Walked Out One Evening", 4 GIRLS prep for a night out together. They wash their faces, then WRITE on them MISSIONS FOR THE NIGHT- which are kept hidden from us until completed. In Instagram-like stills & sound design climaxing in moments of video, each Girl achieves her mission, washing her face as she does. Stylistically and emotionally, my concept shows how these Girls embrace a world of possibilities w/ a passion for adventure, friendship & life.
Idea: Read My Face
Assets: expand...
$1,000
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Eric Bader
On dating website: "You Have 3 Matches." Ann heads out the door. Date 1: Loud dance club; they can barely hear each other talk. Ann goes home, washes it away with Olay. Date 2: "Romantic" dinner, they stare awkwardly, he slurps his soup loudly. Ann washes it away with Olay. Date 3: She opens the door, he's holding his cat, wearing a sweatshirt with a cat on it. Olay does the trick again. Dating website: "You Have 3 More Matches." Ann shuts her laptop, walks outside and bumps into the perfect guy
Idea: High Speed Romance
Assets: expand...
$1,000
Video
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1
$16,625
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2
$9,500
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3
$4,750
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4
$3,000
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5
$3,000
Olay
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