Concept
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Jonny Mill
A person is leaving their house and locks the door. Leaves the car and locks it. Leaves their work and locks up. "You lock up everything else, why not secure your identity?"
$500 + $150
Videos: 10 -
Siew Chin
Person locks, double-bolts, chains door, drags table to wedge it. Camera pans to an open window w/ fluttering curtain. “When it comes to identity theft protection, it’s vital to secure ALL bases. Only LifeLockULTIMATE has checking-savings a/c alerts"
$500 + $550
Videos: 7 -
Richie Modad
An old lady is sitting in front of her computer buying things online. Everything she is buying is way out of character ( video games, guitars, ipods, jetski). As she puts in her info and pays for the items she leans back and morphs into a hooded male
$500 + $100
Videos: 6 -
Tom Alti
Show a wide range of protective devices, only half there: half a football helmet, child seat , safe with half a door. Without LifeLock Checking and Savings alerts, you’re only half protected. LifeLock, the most comprehensive protection available.
$500 + $325
Videos: 1 -
Tom Alti
Show times when a person is not looking: Sleeping, blindfolded, swimming underwater, kissing, sneezing, praying. LifeLock Ultimate is looking when you’re not. LifeLock checking and savings alerts, the most comprehensive protection available.
$500
Videos: 1
Video
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1
$9,500
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2
$6,175
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3
Concept: You lock everything else
Assets: expand...
$2,850
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4
$1,900
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5
$950








