Even if they can fly, are powered by liquefied garbage and come standard with autopilot, twenty years from now, people will still own and operate personal vehicles. Thus, we will still need insurance from a reputable company with great customer service. That’s why Allstate is asking you to imagine life in the year 2030…what will you be eating, wearing, driving and, most pertinently, how will insurance work? How will we use and interact with insurance products, services and processes? For example, in the film Minority Report, billboards scan people’s retinas and advertise to them based on who they are. Now imagine that not for billboards, but for insurance.
OFFICIAL RULES
Select one of the 5 winning Stories and make a 30 to 90 second futuristic Science Fiction Short based upon it. You can, but do not have to literally interpret every element of the Story. Think of it as a framework that you should work within. THIS IS NOT AN ADVERTISEMENT. Be creative, capture the essence, know the goal, and have fun with it.
This project will be worth a total of $15,000 and will consist of three phases so there’s a place for all of you to participate, regardless of your skill set.
IMPORTANT NOTE--ALLSTATE IS NOT LOOKING FOR ADS, THE GOAL OF THIS PROJECT IS TO CREATE ENGAGING SHORT FILMS AND INNOVATIVE IDEAS FOR THE FUTURE OF INSURANCE.
PHASE 1: IDEA – In 140 characters or less, tell us your Idea for a futuristic function of insurance. Remember, this is not some elaborate blueprint, it is a simple creative insight into what insurance might be like 20 years from now. The goal here is to merge the practical with the fantastical and generate some brilliance. Winning Ideas will receive a 5% residual payment of every winning Story and Video they are used to generate.
PHASE 2: STORY – In 500 characters or less, select one of the five winning ideas and incorporate it into the story of this sci-fi short. Again, this is not a detailed script, but a synopsis of the basic plot points the video should follow. Feel free to use David Mamet’s dramatic story paradigm for structure (i.e., Once upon a time…and then one day…and just when everything was going so well…when just at the last minute…and they all lived happily ever after. Read more here). Don’t get hung up on details, tell us big chunks of story. Winning Stories will receive a 5% residual payment of every winning Video they are used to generate.
PHASE 3: VIDEO – Select one of the 5 winning Stories and make a 30 to 90 second futuristic Science Fiction Short based upon it. You can, but do not have to literally interpret every element of the Story. Think of it as a framework that you should work within. THIS IS NOT AN ADVERTISEMENT. Be creative, capture the essence, know the goal, and have fun with it.
--Music: MusicRevolution.com, an online marketplace for royalty-free production music, is making professional tracks available to Tongal members at no charge for a limited use comp license for their submissions to the Allstate Video Project. MusicRevolution has preselected tracks specifically for the Project available via download link in the Excel spreadsheet on the Project Files section of this page. Tongal members are being provided with a royalty-free license at no charge or obligation, limited for use only in connection with a submission to the Allstate campaign on Tongal. Before downloading a MusicRevolution track, please read the License Agreement. Any use of a MusicRevolution track in connection with a submission will be subject to the terms of such License Agreement. Use of any MusicRevolution track outside of Tongal is strictly prohibited. Beyond the preselected tracks, Tongal members are encouraged to browse the entire MusicRevolution catalog available here (https://www.musicrevolution.com/). If interested in using a track from the MusicRevolution library that has not been preselected, solely for use in the Allstate campaign on Tongal, please email music@tongal.com for a download link to a specific track.
1. Videos MUST not exceed 90 seconds in length. Preferred format is HD 720p 16x9. Acceptable file formats are .mov, .avi, .mp4, .wmv. Acceptable codecs are H.264 (MP4), MPEG-4, H.263, MPGV, WMV, DivX.
2. All work must be your own and free of any copyrighted material.
3. Submissions cannot contain any profanity, offensive language, nudity or otherwise objectionable material, the determination of which is solely at the discretion of Allstate.
4. Submissions must not portray Allstate in a negative way, the determination of which will solely reside with Allstate.
5. Videos must be in the English language or subtitled.
6. Limit 3 submission(s) per member, per phase.
7. You must be at least thirteen (13) years or older to enter.
8. Minimum twenty (20) Videos or the contest will repost for eighteen (18) days.
9. See OFFICIAL RULES for additional contest information, terms and conditions.




