Tongal

Concept: Superstitious Tribal
Open on a remote tribe. Discussion for new color in the cave/hut (subtitles). The outcast gets the task and orders it online. When the supplies "mysteriously" show up, they think he has powers and make him chief/idol. Chief relaxes as others paint.

Concept: Paint-Cream Truck
Husband: "I just had a great idea. What if.." He has a fantasy where he's driving an ice cream truck, adults run out to it like kids, handing him cash for paint. "..your paint could come to you!" Wife: "BM already delivers paint right to your door."

Concept: Paint-Cream Truck
Husband: "I just had a great idea. What if.." He has a fantasy where he's driving an ice cream truck, adults run out to it like kids, handing him cash for paint. "..your paint could come to you!" Wife: "BM already delivers paint right to your door."

Concept: Paint-Cream Truck
Husband: "I just had a great idea. What if.." He has a fantasy where he's driving an ice cream truck, adults run out to it like kids, handing him cash for paint. "..your paint could come to you!" Wife: "BM already delivers paint right to your door."

Concept: Oh the Agony!
Show difficulties of going to the paint store in the city. Woman takes cab, tears dress in door, raining, gets paint, takes subway back almost leaves paint can behind, gets to apartment, struggles to carry upstairs opens can, wrong color, no roller.

Concept: Paint-Cream Truck
Husband: "I just had a great idea. What if.." He has a fantasy where he's driving an ice cream truck, adults run out to it like kids, handing him cash for paint. "..your paint could come to you!" Wife: "BM already delivers paint right to your door."

Concept: Crime Scene
Couple enters their city apartment to find a trail of what looks to be blood going up the stairway. They follow it up to 4th floor and into an open apartment door and find their exhausted neighbor laying on the floor next to a can of red paint.

Concept: Paint-Cream Truck
Husband: "I just had a great idea. What if.." He has a fantasy where he's driving an ice cream truck, adults run out to it like kids, handing him cash for paint. "..your paint could come to you!" Wife: "BM already delivers paint right to your door."

Concept: Take the Obstacles out of Painting
A messenger guy zips through the city (on foot/bike). Camera view is from his perspective, so we never see him. He avoids obstacles like taxis, chasing dogs, old ladies. Gets to destination: an apartment & delivers cans of Benjamin Moore paint.

Concept: Crime Scene
Couple enters their city apartment to find a trail of what looks to be blood going up the stairway. They follow it up to 4th floor and into an open apartment door and find their exhausted neighbor laying on the floor next to a can of red paint.