Pitch Concept difference
posted by Eric Cannon at 9:35PM Feb 16, 2012
So im readin some recent topics and i need a little more clarification. So IN ORDER if all is offered in a project then this is what i understand and dont: Character -this is the first development of the project, self explanatory Concept -concept is 2nd and utilizes one of the Winning characters from the character phase to bring to fruition th company's goal Pitch -so pitch is your reel as well as idea about what to do for the project INCLUDING storyboards etc..?. My other question is if i want to do a pitch after the concept phase is done, do i have to pitch using ONLY one of the winning concepts? So basically all of us are trying to show how we would pull off the same idea? Video -make a video using one of the winning pitches? Can anyone go at pulling off other people's ideas? Sorry if im rambling, im really interested in going at this.
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Jason Miller
I'm a little confused as well. Can you give us a better idea of what you're looking for during the pitch phase for Benjamin Moore. I understand that you need links to samples of work. Do you want storyboards/addtl ideas for all three concepts??
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Caleb Light-Wills Hi Eric, okay, if you have any more questions let me know!
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Eric Cannon
I searched and read over and over and found all my answers i believe.








The idea is to get a sense of how you plan to go about making these videos...who are you going to cast? Where are you going to shoot it? What is it going to look like? You don't have to create three distinct pitches, just convey your take on the material.
1:10PM Feb 17, 2012
Nirali Shastri-Hill
@Caleb Light-Wills
This link from the Tongal website shows what a pitch is. Is this exactly what you need for the colgate? Thanks! http://tongal.com/de v/watchTutorial.html ?id=1006&_=132971320 9324
8:53PM Feb 19, 2012